Cultural-SEnSITIVE CAMPAIGNS & INTERVENTIONS SERVICES
For policy-makers, marketeers and intervention developers seeking to create a “cultural fit” between the message and target group
OUR OFFER
- Create an understanding of the benefits of creating a cultural fit and designing interventions and campaigns in line with the psychological and behavioral preferences of your audience
- Assess the preferences, needs and affordances of your target audience
- Provide insights into the psychological mindset, behavioral style, needs and affordances of your target group
- Analyse and evaluate the cultural-sensitivity of existing policies, campaigns, interventions
- Advise on the improvement of existing policies, campaigns and interventions
- Monitor and evaluate campaigns and interventions
- Advise on the development of new cultural-sensitive policies, campaigs and interventions
YOUR GAIN
- Policies, campaigns and interventions that are targeted at the specific needs and preferences of your target group
- Policies, campaigns and interventions that are in line with the psychological mindset of your target group
- Effective behavioral- and attitude change: less reactance & more persuasion
- A better understanding of and more appreciation for your audience
- A better relationship with your target group
OUR TOOLS
- Policy analysis
- Design of surveys
- Data analysis & reporting
- Training
- Masterclasses